Loupe Boutique

Luxury lovers, Welcome to Loupe.

We’re a new boutique, bringing you luxury watches and fine jewellery like never before. Home to some seriously incredible new experiences. Here to give the most sought-after brands the perfect place to shine.


Let’s just Loupe back a minute.

While Loupe might be new, our people bring a wealth of experience that’s second to none. Loupe is part of the Beaverbrooks Group, a family-run jewellers with over 100 years of heritage, and we bring this expertise into everything we do at Loupe - from our boutique consultants and our buyers to all the people behind the scenes and screens.

We know jewellery, watches and diamonds like the back of our hands. So, sit back, relax and let us find you your new favourite piece.

Luxury at your fingertips

If you’re discovering Loupe online, we’re here to show you a new world of jewellery and watches. Something a little bit special. Explore mesmerising pieces while we offer you the very best service, support and inspiration, all at the click of a button.

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Our Loupe boutique

From your choice of perfectly mixed drinks and gourmet delights to your favourite sounds drifting through the speakers, you'll remember your every experience at our Loupe boutique. For all the right reasons. In our pocket of modernist luxury, sit back, relax and peruse jewellery and watches in beautiful surroundings.

And it’s not all about the experience, it’s about our pieces too…

Discover Our Boutiques

Discover our fine jewellery

Considered curation is how we like to think of our Loupe fine jewellery and diamond collections. Each piece has its own unique story to tell, hand-selected by our buyers for its mesmerising beauty, unique detail and alluring aesthetic. From pieces as sweet as candy with the Confection collection, heavenly pieces like no other with the Celeste collection to showstopping pieces that will take centre stage with the Icons collection. Excited? You should be.

We host luxury brands including Royal Asscher and precious Mikimoto pearls, alongside exquisite, one-of-a-kind Loupe pieces that can only be viewed in our boutiques.

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Discover our luxury watches

As well as being an Official Rolex stockist, we’ll surprise you with other iconic and innovative Swiss watch brands from OMEGA, Hublot, Breitling, TAG Heuer, TUDOR and Zenith.

Shop Luxury Watches

More than just a boutique

Passion, trust, caring, fairness and integrity are the pillars that run throughout Loupe. Beaverbrooks' rich values and heritage are intertwined in everything we do. We strive to follow in the footsteps of our parent company, making a positive difference in the world we live in. Enriching the lives not just of our colleagues or our clients but through our commitment to charity. And don’t we have big shoes to fill?